Start With a Comparison Mindset
Choosing strength is easier when you compare categories instead of chasing the highest number.
Light Strengths
Light products such as 3mg mini pouches are useful for first comparisons, discreet formats and users who do not want a heavy pouch feel.
Moderate Strengths
6mg products often work as a mainstream benchmark. They can feel more noticeable than 3mg options while staying easier to discuss than specialist strong pouches.
Strong and Extra-Strong Products
Products above 12mg should be treated as experienced-user options and compared with clear context.
Simple Rule
Pick the lowest strength that matches the use case, then compare flavour and format before clicking through to Kangoo.
